Experian Consumer Direct Selects Rhythm Interactive as Interactive Agency of Record

ALISO VIEJO, CA— March 2, 2009— Rhythm Interactive, Inc., a digital marketing agency specializing in strategic branding/marketing, user experience design and advanced technology, announced today that Experian has selected Rhythm Interactive as its interactive agency of record.

Rhythm Interactive will be responsible for upcoming interactive marketing campaigns for the company, including email, product campaigns and banner ads. Creation of specific product sites and landing pages will also be a part of their overall marketing plan.

“Our goal is to support Experian Consumer Direct by helping them produce quality, engaging experiences that convert and retain customers,” said Craig Cooke, CEO of Rhythm Interactive. “We are looking forward to becoming a true interactive partner and fostering a successful, long- term relationship with them.”

Experian Consumer Direct, part of Experian, is the market leader for online credit reports, scores and monitoring products delivered directly to consumers over the Internet. Among its products, the business provides consumers with instant access to their credit report and credit score, plus credit monitoring products that monitor all three national credit reports daily and include identity theft insurance and fraud resolution.