SCAN Health Plan is a Medicare Advantage Prescription Drug plan headquartered in Long Beach, Calif. Founded in 1977, SCAN serves more than 145,000 members in California and Arizona. As an organization competing in the dynamic field of healthcare, SCAN must keep pace with changes in technology and consumer behavior.

And that's where we come in.

Today, more and more individuals search online to find information on prescription costs, doctors and coverage. To better reach and service increasingly web-savvy customers and partners, SCAN selected Rhythm to revitalize theiroutdated online presence.

SCAN's website on iPhones

Working with Top Tier Consulting, Rhythm completely redesigned SCAN's website to deliver an improved experience across all devices and platforms. SCAN's new responsive website features a visually clean content structure and primary navigation organized by audience to help quickly guide site users to specific information. Rhythm also optimized the site for search, keeping SCAN highly accessible to consumers and partners seeking information online.

SCAN's website on a laptop

In an effort to ensure compliance in a highly regulated industry, Rhythm's team worked to integrate a Medicare CRM solution and SCAN's internal IT system into the website. Rhythm also had to adhere to government design and usability guidelines and provide a HIPAA compliant hosting environment.

The SCAN site on multiple devices