Can't Program Me Love

Are you in a strange, long-distance relationship with your website? Are you up late at night because your tech support is in a different time zone? Maybe the human-web relationship is not your thing. Maybe, Man and Website are just not meant to be. It’s too rough, too tough. I feel you. But, have you ever considered enriching your UX? No, it’s not a new kind of diet. It’s UX — user experience. All websites have one form of UX or another. Whether it’s UX for a site about food trucks or a website with copious amounts of cat videos — every
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Who's Invited to Your Party? Defining User Personas May Help.

In my previous employment, one of my responsibilities was planning and marketing grand opening events for new home neighborhoods. The homebuilder would want us to throw VIP events for those on the neighborhood waiting lists, unveiling the new model homes for pre-sale opportunities — yes, you guessed it, this was in the early 2000s during the home-building boom. There was a lot of hard work and preparation that went into coordinating these events; defining the theme, hiring entertainment, determining the food, designing invitations, etc. All this planning only proves successful if you target the right people — your desired audience.
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What's On The iPhone of a Chief Creative Officer?

You can learn a lot about a person from their iPhone wallpaper and the apps that they use most often. Like an additional appendage, most of us are constantly attached to our smartphones, going into a state of hysteria should we leave the house without it. Our Chief Creative Officer is no different. Hannes Meyer never goes into a meeting without his iPhone 5 (unless he has a meeting with some big surf — then he favors his GoPro and being alone with his thoughts). Here’s a look at the top 5 mobile apps Hannes uses on an almost daily
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